During the six years that Becca Cerra has had a studio at Chicago Avenue Fire Arts Center (CAFAC), she never noticed the Goodridge Building, one of CAFAC’s neighbors at George Floyd Square. With a non-descript brick front, it looked like just another quiet office space among a string of local businesses that make up the 38th Street Corridor.
Once Cerra learned she was going to be making a green wall sculpture for the Goodridge Building, she began to look at it differently. On its west side, an empty white wall juts towards the sidewalk at a perfect angle for soaking in afternoon sunlight. Soon, Metro Blooms and Chicago Fire Arts Center (CAFAC) will be installing Cerra’s sculpture on that very spot, where it will hold flower-filled planters once spring comes.
As part of the City of Minneapolis’s Great Streets program, Metro Blooms has been teaming up with artists like Cerra to enliven the outdoor spaces of small businesses along the 38th Street Corridor. Throughout 2021 and 2022, we’ve brought native plantings and pollinator-themed art to our neighbors, among them Hardshell Fitness, Cedar Small Engine, Everett’s, Southside Commons, and soon, the Goodridge Building.